ABOUT
Front End Developer
Hey there! I’m a front-end developer who loves turning ideas into modern, responsive, and fun-to-use websites.
I enjoy working with Shopify, Wix, and React/Next.js — and I’m always up for learning cool new tricks to make sites faster and smoother.
When I’m not coding, you’ll probably find me teaching karate — I’m a 1st-degree black belt who loves helping kids kick, punch, and have fun while learning discipline!
SKILLS
Areas of Expertise
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Front-end web development (React.js / Next.js)
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Website creation and customization using Wix
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E-commerce development (Shopify – native & headless)
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Web performance optimization (PageSpeed / Lighthouse)
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Analytics and tracking integration (GA, GTM, Meta Pixel)
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Responsive and accessible web design
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API integration and single-page application (SPA) development
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Version control and collaboration









2022 – Present
Front End Developer /
Nuworks Interactive Lab
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Develop and maintain websites using Wix, ensuring responsive design and optimized performance
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Build and customize Shopify eCommerce platforms, including both native and headless implementations for flexibility and scalability
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Develop dynamic and high-performing websites using React.js and Next.js
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Convert Figma layouts into functional, responsive front-end components
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Integrate APIs from backend or third-party sources
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Implement tracking tools such as Google Analytics, GTM, Meta Pixel, TikTok Pixel, and Hotjar
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Collaborate with project managers, developers, and designers to ensure efficient timelines and strong UX execution
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Research and evaluate new technologies for upcoming projects and client requirements
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Perform code deployments, ensuring all branches are synchronized and up to date
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Optimize websites for performance and user experience
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Create technical documentation and process guides
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Provide ongoing support for managed projects
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Deliver project status reports and updates when required
2018 – 2022
Website Developer /
Complete Business Online
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Develop responsive, dynamic web layouts based on design specifications
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Optimize website performance and implement SEO best practices
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Support feature updates, bug fixes, and maintenance of existing websites (including Adobe Business Catalyst and platformOS)
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Collaborate with designers to address QA feedback and improve UI/UX consistency
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Manage support tickets and coordinate project updates with tech leads and managers
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Maintain code documentation and perform deployments with proper version control
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Ensure repositories remain synchronized and releases are accurate and seamless
2015 – 2018
Flax Inc. Philippines /
Website Developer
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Convert static web pages into fully dynamic, interactive layouts
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Redesign and update legacy websites into responsive, mobile-friendly versions
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Collaborate with designers to refine mockups and ensure accurate implementation
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Provide technical support and troubleshooting for website-related issues
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Prepare and maintain technical documentation for development processes
WORK EXPERIENCE
EDUCATION
Bachelor of Science in Information Technology
University of the East Manila
High School / Elementary
University of the East Manila
CERTIFICATIONS
Webflow - Layout Level 2
Issued on Sep 2024
Webflow - CMS Certificate
Issued on Sep 2024
Webflow - Layouts Level 1
Issued on Sep 2024
Webflow - Layouts Level 1
Issued on Sep 2024
Webflow 101
Issued on Sep 2024
1st degree black belt (Japan Karate Association)
Issued on May 2025
PROJECTS
EO Philippines
Informational Site
Built using the Wix platform, the EO Philippines website showcases the organization’s mission, events, and membership opportunities. It features a modern, responsive design and an easy-to-navigate layout, allowing the client to manage content and updates effortlessly through Wix’s tools.
LET'S WORK TOGETHER
rochellecanale11@gmail.com

